Podbean Review: Is it the Best for Podcasting Hosting?

Podcast Monetization

If you’re like most podcasters, you want to make money off of your show. But how do you go about doing it? Well, there are many different ways to monetize your podcast, and some of them are easier to put into place than others.

So let’s take a look at options for making money with your podcast on Podbean, and what each one entails. These numbers help you make better decisions about your show. For example, it could tell you whether you should focus more on certain types of episodes or stick to a particular topic.

Podcast Advertising (PodAds)

Dynamic ad insertion allows advertisers to build their own ad campaigns without relying on agencies or third parties to manage those tasks.

PodAds are self-serve ads that allow advertisers to choose where their ads appear across multiple channels, like Facebook, Instagram, Twitter, YouTube, LinkedIn, Pinterest, Snapchat, and even desktop browsers.

With GEO targeting, you know exactly how many people clicked on every location. This helps you identify what works and what doesn’t. You can use this data to make changes to your campaign strategy and improve performance.

A patron program allows podcasters to create recurring monthly subscriptions through an online platform. This option will help you grow your audience base and build a loyal following. With Patron, you can create a crowdfunding campaign where people can donate money directly to your podcast.

Podbean allows you to publish patron-only content like any podcast episode. This can give recurring revenue from your podcast episodes.

Premium Podcast

A premium podcast is one where the creator makes money off of it. They don't just make a free version and charge for the full thing.

This allows them to keep making episodes without having to worry about whether or not people are willing to pay for it. With premium podcasts, Podbean does not charge extra for storage or downloads, so you can still sell as much premium content as you like.

Some additional ways to monetize your podcast content are as follows.

Sponsorships

Sponsorships are probably the easiest way to monetize your podcast because they require little effort on your part. In fact, they don’t even require you to talk directly to anyone. All you really need to do is find sponsors, set up contracts, and collect payments. This sounds simple enough, but it does require some work upfront.

You’ll need to research potential sponsors, figure out what they’re looking for, and then come up with creative ideas to attract those companies. Once you start getting paid, you’ll need to keep track of where your money goes, and make sure you’re keeping within the terms of your contract. If you’re running low on funds, you might consider asking listeners for donations.

Affiliate Marketing

Affiliate marketing is another great option for monetizing your podcast. With affiliate marketing, you essentially sell advertising space on your site. When someone buys something through your link, you get a commission.

While this method requires more work than sponsorship deals, it can provide much better rates. Plus, you can choose exactly which products you want to promote, and whether or not you want to include ads around those promotions.

The most popular way to do this is by selling advertising space during each episode. But there are lots of other options. You could sell merchandise like T-shirts or coffee mugs. Or maybe you want to give away some cool prizes like tickets to events or even physical products like books or toys.

There are tons of creative ways to make money off of a premium podcast. And while it might seem daunting to start out, it really isn't that hard. In fact, once you've got the basics down, you'll find yourself creating great content that people love to listen to.